Branding & Customer Engagement

Evaluate company logo, slogans, graphics and language to ensure your brand identity and desired company image are aligned. If they're not consistent, undergo thought out, strategic planning to re-brand. Once your brand is defined, measure and grow brand awareness by optimizing impressions, reach and frequency and customer engagement metrics. Increase brand recall and recognition to position brand at the consumer's front of mind.

Strategy & Marketing

We want to help you maximize your marketing dollars. To do that we will define your company goals and set in motion a measurable marketing plan to achieve them. To determine your target audiences' needs and wants and the sources in which they fulfill them, we'll conduct extensive research in the areas of consumer trends and insights, customer buying decision process and media exposure. Market research will also be done to pin-point the demand for your products and services, to construct a  competitive analysis and framework your market position. We will then utilize all appropriate communication and media outlets to increase exposure and drive sales; social media, SEO, paid search, and email marketing.

Corporate Development 

Provide diligence and integration guidance for partnerships, acquisitions, and other capital investments/divestment. Note we are not an investment bank; however, we are able to give unbiased guidance in regards to your options and setting valuation and process expectations. We can also assist with packaging your company before reaching out to an investment bank, private equity group, or other potential partners.

Financial Planning & Analysis 

Design dynamic and simple-to-use business models to predict revenues; assign sales quotas and territories; track commissions, bonuses, and spiffs; align marketing and lead objectives; and efficiently staff your front and back offices with key ramp-up assumptions in mind.

Business Operations & Analytics 

Organize financial and operational data to analyze trends, improve margins, maximize pricing, engage target market customers, and gain insight to all key business drivers. Dashboards can be designed at the executive summary level or detailed department level.